How YouTube Video Advertising Will Work

Firstly, view the YouTube video advertising clip below. The buzz is here & it's flying through the blog-sphere. YouTube's new video advertising has been seen, live on YouTube for the first time. Was this their engineers caught out or a live Beta test for their new video advertising platform?


Ofcourse, the advertising has now been pulled - or at least I can't replicate it going back to this YouTube Link now. Is anyone else having any luck getting the video advertising on YouTube now?

So the verdict - the new YouTube video advertising platform seems to be right on the money. It's non-intrusive, it's clean, it's sleek, it's as user friendly as anyone could have predicted. A small transparent bar across the bottom of your videos fades in, and the advertisement slides across. You can minimise the video ad panel or bring it back up. (Great option.)

Clicking a video advertisement on YouTube then shows the thinking of a great company - it doesn't just launch a new window to the advertisers website, it pauses your current clip, and launches a panel with in the current video to play a full streaming ad.

When you think about it, we are already accustom to this format. Australian tv networks already do a very similar thing, they run small ads horizontally across the bottom of popular programs with out too much debate. I personally won't be upset by the launch of YouTube Video ads by Google.

It's looking very positive, a lot of skeptics that were worried about ads taking over YouTube will "hopefully" be satisfied with this. There will of course, be negative publicity from with in various circles - but in the end - something has to pay for the bandwidth and on top of that, everyone is out to make a buck.

So finally, after all the worry, it seems we need not about YouTube being over run with Google Video Advertising. Would love your comments on this topic!